Leveraging CIOB company membership to win more work

In today's competitive business landscape, standing out from the crowd is essential for companies securing new projects and contracts. One way to do this as a construction or building company is by leveraging the benefits of CIOB (Chartered Institute of Building) Company Membership. 

By becoming Chartered, a Company Member can gain an edge over their competitors and increase their chances of winning bids and tenders. In this blog, we will explore how Company Membership can help businesses boost their credibility and reputation and ultimately win more work.

Evidence your experience and competence 

One of the key advantages of CIOB Chartered Company Membership is its ability to help companies win bids and tenders. When potential clients evaluate bids, they often look for evidence of the company's experience and competence. By being a company member of a respected professional body like CIOB, companies can demonstrate that they have been externally assessed every five years to confirm that they adhere to high professional standards, have a solid track record, and possess the required expertise. This can give potential clients the confidence to choose them over their competitors.

Enhance your reputation

In addition to winning bids and tenders, CIOB Company Membership can significantly enhance a company's reputation. Being associated with an institution renowned for its commitment to excellence sends a powerful message to potential clients. It showcases that the company operates at the highest industry standards, is up to date with the latest industry practices, and is dedicated to continuous professional development. This stamp of approval from CIOB can provide a significant competitive advantage, helping companies stand out as a reliable and trustworthy partner.

Showcase your highly qualified professional staff

Another important aspect of being a Chartered Company is that it proves that you have high-quality staff and experience. CIOB supports Company Members in helping a substantial portion of their employees attain individual Chartered status. This serves as evidence of experience and competence, highlighting that the company has a team of highly qualified professionals. It assures clients that their projects will be managed and executed by experts in the field. This can give companies an edge over competitors who may not be able to demonstrate the same high levels of employee competence.

Improve your chances of being included in bids

CIOB Company Membership is comparable to having a degree in certain sectors. Much like some jobs require a degree, Chartered Company status can be considered a very desirable qualification, with some clients requiring Chartered status as a prerequisite for considering their bid. By holding this Chartered status, companies ensure they are included in more projects.

Attract incoming enquiries from potential clients

By becoming Chartered a company can proudly highlight their expertise and experience. Leveraging this in marketing materials, websites, and social media channels, companies can position themselves as industry experts and differentiate themselves from the competition. They also gain access to CIOB's marketing materials to support marketing activity to clients. Becoming a CIOB Company Member can attract incoming enquiries from potential clients looking for partners with extensive knowledge and experience, ultimately leading to more work opportunities.

Learn how we can help

If you are a current CIOB Company Member, contact your local Account Manager to understand how we can support you. Or, if you have not yet achieved this status, contact our specialist team today to learn how to become a Chartered Company and significantly enhance your ability to win more work.